Cloud-based CRM, also known as SaaS CRM, is customer relationship management software hosted on the provider’s servers and accessed via the Internet. It varies from on-premise software, offering lower upfront costs and different personnel requirements. Utilizing on-demand sales software for CRM management is a cost-effective approach, avoiding big upfront expenses. Cloud-based CRM platforms are user-friendly with providers offering various support features like 24/7 live phone assistance, extensive knowledge bases, and chat support for swift help. Learn more about List of 8 Best Internet Service Providers in Pakistan

Revenue in the customer relationship management software (CRMs) market is expected to reach US$123.80 million in 2024. Revenue is predicted to show an annual growth rate of 22.48%, resulting in a market size of US$279 million by 2028. In this research article, our Tashheer research team compiled the best 7 Cloud-based Customer relation management software for business automation in Pakistan.

How does CRM work?

In a cloud-based CRM system, the software provider owns and maintains all infrastructure. Businesses access the CRM app via the internet, running it on their computers. Yet, it’s the CRM provider who manages and secures the company’s data at its location, saving businesses from spending hefty upfront costs to establish the necessary infrastructure for data storage and security. With on-premise/installed software, businesses are responsible for owning and maintaining the servers, networks, security, and hardware necessary for installation and operation. This demands significant upfront costs and usually needs a dedicated IT person for maintenance.

Why use Cloud-based CRM?

Every business that is attentive to keeping their customers happy should be using some kind of sales CRM system. It is a fantastic tool for gaining valuable customer insights, managing contacts, and automating time-consuming tasks. However, not every business has the resources to maintain the kind of infrastructure needed to run installed CRM software. That’s why so many businesses today decide to invest in cloud CRM applications.

List of Best 7 Cloud-based Customer Relation Management Software in Pakistan

Here is the list of all the best Cloud-based CRMs in Pakistan for leads and business automation, listed as follows:

Hubspot

HubSpot was launched by Dharmesh Shah and Brian Halligan at MIT in 2006. HubSpot is an American company that aims to provide tools for managing customer relationships, social media marketing, search engine optimization, content management, lead generation, web analytics, live chat, organizing data, streamlining sales and marketing processes, and ultimately driving success. It is recognized for its user-friendly interface and extensive integration capabilities.

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Salesforce

Salesforce is an American cloud-based software company providing its services to Pakistan headquartered in California. It provides CRM software that focuses on customer service, sales, e-commerce, analytics, marketing automation, and application development. Salesforce was launched by Marc Benioff, Parker Harris, Dave Moellenhoff, and Frank Dominguez in 1999. Utilize the Marketing Cloud app to send customized messages to potential customers, reaching them where they are most active. HubSpot, like other CRM providers, offers a mobile app for sales teams to manage their business on-the-go.

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Zoho

Zoho CRM offers features like pipeline management, task management, and an AI-powered conversational assistant. One of the most popular feature of zoho is its customization capabilities which authorized users to create their own version of Zoho. Another feature of Zoho CRM is its CommandCenter which lets users build highly personalized customer journeys. Users also appreciate its omnichannel communications support for interacting with clients across popular platforms. Zoho CRM prioritizes GDPR compliance by protecting client profiles with security features, implementing role-based hierarchies and maintaining CRM audit logs.

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Dynamics 360

Dynamics 365 is a cloud-based ERP and CRM enterprise system, built by Microsoft for maximum extensibility and flexibility. It is a collection of intelligent business apps that provides superior operational efficiency and advanced customer experiences that enable businesses to become more alert and reduce complexity without increasing their costs. Its primary product, Dynamics GP, was the first time created in 1981. Microsoft Dynamics 365 covers more than 15 apps that are built for Sales, Customer Insights, Field Services, Human Resources, Finance & Operations, Supply Chain Management, Intelligent Order Management, and Marketing.

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Netsuite

NetSuite launched its services in 1998 and its headquarters is based in Austin, Texas. NetSuite offers cloud-based enterprise software customized for SMBs including accounting, CRM, inventory management, HR, payroll, procurement, project management and e-commerce solutions. Netsuite ERP system is a SaaS cloud platform used by businesses of every size to improve efficiency, increase employee productivity, and make well-informed decisions, providing real-time access to necessary business data. Learn more about Top 8 SaaS Companies in Pakistan Driving Transformation in Digital Landscape. This platform is accessed through the cloud and all data is stored in it, allowing users to access data from different devices and countries like Pakistan.

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ServiceNow

ServiceNow company was created as Glidesoft in 2003 by Fred Luddy and later headquartered in California in 2004. ServiceNow is primarily known for its IT service management capabilities but it also offers a CRM solution that helps businesses manage customer interactions and automate processes. It provides features like a customer service portal, case management, knowledge base, omnichannel support, workflow automation, and SLA management, helping IT teams deliver efficient customer service. Additionally, users can access cloud based CRM and critical data from anywhere in the world with secure internet access.

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Pega

Pega is a low-code platform that automates workflows and uses AI for decision-making, helping businesses in becoming more autonomous. Clients use their AI-powered decisioning feature and workflow automation to solve their most pressing business challenges from personalizing engagement to automating service. Since 1983, they have built their scalable and flexible architecture to help businesses meet today’s customer demands while nonstop transforming for tomorrow. Pega makes it simpler for businesses to unify experiences, work smarter and adapt instantly.

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Listing the 7 CRMs for Pakistani Businesses

The details are explained below.

Final Words

Pakistan’s businesses have a wealth of cloud-based CRM options to streamline lead development, automate tasks, and ultimately strengthen customer relationships. In this research article, our Tashheer research team compiled the best 7 Cloud-based CRMs for leads and business automation in Pakistan. From feature-rich solutions to budget-friendly options, there is a CRM to fit your specific needs and goals. Next, request demos or sign up for free trials with the providers you are interested in. This allows direct communication with their sales team and starts the software onboarding process. Carefully consider your requirements, conduct free trials, and choose the CRM that increases your sales team and fuels business growth.