Western clothing has become a popular trend in Pakistan in the past couple of years. The current hype of Western dressing is very well justified by the features of these dresses. Global fashion trends and increased exposure to Western culture are some of the primary reasons for Pakistan’s fashion drift. These Western clothes are thought to be a symbol of freedom and modernity in Pakistan. On Instagram and Facebook, social media influencers and celebrities show off these outfits. This creates a buzz and produces a desire to try similar designs and satisfy their desire to adhere to the latest trends.

Western dresses in Pakistan blend with Asian culture by adding traditional touches such as embroidery, beadwork, or lace. This not only improves the appearance of the outfits but also enhances their charm and comfort. In response to the growing demand for these dresses, western brands in Pakistan have stepped in to design them. In this thorough article, our Tashheer research team compiled a list of the top 5 Western clothing brands in Pakistan.

Western Clothing Brands in Pakistan
Best Western Clothing Brands in Pakistan

Here is the list of the top 5 High Fashion Western Clothing Brands in Pakistan, mentioned as

Brand NameFounderFounded DateHead Office
OutfittersMr. Kamran Khursheed2003Karachi, Sindh, Pakistan
Cougar Khalid Pervez2016Islamabad, Pakistan
BTWS M Nabeel2016Karachi, Punjab
MantraShalini James2003Karachi, Sindh, Pakistan
Charcoal Mr. Ahsen Mehmood2008Lahore, Pakistan
Outfitters

Established in 2003, Outfitters is a fashion brand designed for the courageous youth of Pakistan, embracing the latest lifestyle trends in style, music, technology, and social networking as a form of self-expression. With separate lines of clothing for men, women, and juniors, Outfitters offers a wide range of products, from trendy pieces to athleisure outfits and casual everyday clothes. This brand also offers an extensive inventory of footwear, accessories, and fragrances, making it an ideal destination for all Western wear wardrobe needs. In the last 20 years, Outfitters has grown a lot, opening 100+ stores in 20 cities across Pakistan and building a strong online presence. They stay on top of the latest trends, providing a lively and expressive collection for their customers.

Google rating (4.8)
AddressFederal B Area Block 21 Gulberg Town, Karachi, Karachi City, Sindh, Pakistan
Phone(021) 37181166
Area ServedNationwide
Websiteoutfitters.com.pk

This luxurious expensive brand offers a variety of Outfits for men, women and even kids, which includes:

  • Sweatshirts & Hoodies
  • Sweaters & Cardigans
  • Trousers
  • T-Shirts
  • Polos
  • Jeans
  • Jackets & Shackets
Cougar

COUGAR is a Pakistani casual wear brand identified for its fashionable casual wear for specifically urban, extroverted, athletic, and fun-loving youth with an informal lifestyle. It was the first time launched in the capital city Islamabad, in 2016. COUGAR focuses on the urban youth of Pakistan searching for a fashionable brand that provides a good fashion-comfort equation while expressing a vibrant style. The collection displays a ‘cool’ attitude with a stylish casual look and feel. Their shades and quality are a great request for today’s youth who want to stay aligned with international fashion trends. COUGAR offers a wide range of casual clothes and accessories for men and women. Cougar also has a network of flagship locations throughout Pakistan, as well as an online store with nationwide reach.

Google rating (4.4)
AddressSecond Floor, Centaurus Mall, 1-Jinnah Avenue, F-8, Islamabad
Phone042-32301484
Area ServedNationwide
Websitewww.cougar.com.pk

They offer Western Clothes for both men and women in Pakistan and their Western clothing categories may include:

Men Winter Collection

  • Sweater
  • Sweatshirts
  • Jackets
  • Hoodies
  • Coats

Women’s Winter Collection

  • Jacket
  • Coats
  • Sweaters
  • Cape Shawls
  • Hoodies

Women Summers Collection

  • Denim
  • T-shirts
  • Co-Ord Sets
  • Tops
  • Shirts

Men Summers Collection

  • Denim
  • Trousers
  • Polos
  • T-shirts
  • Casual Shirts

Women Eastern Kurti Collection

  • Digital Kurtis
  • Embroidered Kurtis
  • 2 Piece Suits
  • Shalwars
  • Trousers
  • Co-Ords

Accessories by Cougar

  • Belts
  • Caps
  • Jewellery
  • Women Scarves
  • Beanies
  • Leg Warmers

BTW is one of the best Western Clothing Brands in Pakistan, founded in 2016. By The Way is an audacious, comprehensive, and forward-thinking fashion brand inspired by the preferences of the modern street style. They want to inspire people to be confident and show it through their style. What they create and design here takes inspiration from emerging new fashion trends to provide you with contemporary chic clothing on the go. Their products are professionally created by in-house designers who present the ideal balance of Eastern and Western clothes. Their blend of trendy designs, quality materials, and commitment to social responsibility has made them a beloved choice for many.

Google rating (4.5)
Address513, R.S.M Square, Plot E-1, Shadeed e-Millat Road, Karachi
Phone(042) 38915279
Area ServedNationwide
Websitewww.btwonline.com

Western

  • Dresses & Skirts
  • Pants & Trousers
  • Hoodies & Sweatshirts
  • Tees
  • Tanks & Camis
  • Loungewear
  • Sweaters & Cardigans
  • Jackets & Coats
  • Jeans
  • Sets

Eastern

  • Casuals
  • High Casuals
  • Semi Formals
  • Bottoms

Uppers

  • Jackets & Coats
  • Hoodies & Sweatshirts
  • Tees
  • Shirts
  • Sweaters & Cardigans
  • Polos

Bottoms

  • Pants
  • Trousers
  • Jeans
  • Shorts
Mantra

“Mantra” is an old word from Sanskrit, a powerful chant. In English, it’s used to talk about what someone strongly believes in. It is a trendy and modern Western fashion brand that offers a unique blend of style and individuality. Founded in 2003 as a day-to-evening lifestyle brand, Mantra created Western contemporary fashion in Pakistan, presenting signature styles at great value. Today, their lines respond to a wide range of tastes and ages for men and women. Mantra provides a variety of styles in Pakistan that follow the most recent fashion trends in terms of styles, design, and fit. You can pick from a variety of Western options including skirts, maxis, shirts, jumpsuits, jeans, and suits.

Google rating (4.5)
AddressShop # 42, 1st Floor, Dolmen Mall Clifton, Karachi, Pakistan
Phone0213-5294270-1
Area ServedNationwide
Websitemantra.com.pk

See More: Top Furniture Brands in Pakistan

Tops

  • Blouse/Shirts
  • Camis/Tanks
  • Shirts/Kimonos/Blazers

Bottoms

  • Pants
  • Skirts
  • Jeans / Leggings

Outerwear

  • Hoodies
  • Jackets
  • Sweaters

All Dresses

  • Dresses
  • Suits
  • Jumpsuits
Charcoal

Charcoal was founded in 2008, making it a relatively new player in the Pakistani fashion industry. Charcoal clothing is admired for its sleek and sophisticated appearance that is devoid of unnecessary embellishments. Charcoal clothing has unique textures and fabrics like linen, cotton, and silk that add depth and personality to basic styles. The brand’s dominant colors are charcoal grey, black, and white, creating an effortlessly elegant and classic look. These colors also add versatility to the clothing, allowing it to be easily incorporated into a variety of outfits. Charcoal suits are ideal for business meetings, weddings, and other formal occasions.

Google rating (4.5)
AddressFortress Square Mall, Saddar Town, Lahore, Punjab, Pakistan
Phone+92 311 6334445
Area ServedNationwide
Websitehttps://charcoal.com.pk/

Winterlog

  • Jackets
  • Hoodies
  • Sweaters
  • SweatShirts

Coats

  • Casual Coats
  • Long Coats
  • Waist Coats
  • Suiting

Shirts

  • Limited Edition Shirts
  • Casual Shirts
  • T-Shirts
  • Full Sleeve T-Shirts
  • Semi Formal Full Sleeve Shirts
  • Semi Casual Shirts
  • Smart Shirts
  • Half Sleeve Shirts
  • Dress Shirts
  • Polo Shirts & Tees

You may also like: Top Business Groups & Companies in Pakistan

Bottoms

  • Jeans
  • Casual Trousers
  • Casual Shorts
  • Dress Pants

Bottom Line

Tashheer Logo In recent years, Pakistan has seen a huge increase in the popularity of Western clothing brands. There are various Western clothing brands available in Pakistan to suit everyone’s tastes and budgets, ranging from high-end luxury labels to low-cost quick fashion options. The rising interest in Western clothing labels in Pakistan is due to both the country’s shifting fashion tastes and its increased exposure to Western culture because of globalization and the media. To meet increased Western wear demands, our Tashheer’s dedicated team has compiled a list of the top 5 finest Western clothing brands for everyone in the Pakistani market.

About the Author: Alishba

Alishba Zaheer is the lead content writer at Tashheer Digital and has a genuine passion for storytelling. With her team of skillful content writers, her expertise lies in the ability to seamlessly adapt writing style to various niches, checking new trends in Tech, especially in Pakistan. She stays ahead of the curve and maintains her dedication to writing excellence. Among other things, she has been instrumental in researching local brands, Pakistani products, and services, providing benchmark articles for Pakistani audiences.