Instagram stories have been a go-to format for brands to get their message out there by broadcasting posts to millions of people daily. By learning to create and share Instagram stories, you can increase your brand’s presence on the platform, build engagement with users and expand your reach.
However, as time passes, it is becoming harder and harder to reach a large group of people with an audience getting divided among other players like you. That is why brands must become unique and different from competitors to boost their Instagram reach.
Here are some unique Instagram stories ideas you can pick from to stand out from the rest of the crowd.
Polls and quizzes are a great way to get your audience to engage with your story. In addition, they can be very useful in getting the audience’s opinion by allowing them to vote on an answer.
A simple poll can be used as a quick way to gauge how well you know your audience.
You could also make a poll/quiz more complex by asking questions that require more than one answer. This will encourage people who are interested in what you’re posting about but might not want to spend too much time answering these questions.
If you’re trying to grow your Instagram account, one of the best things you can do is post customer reviews and testimonials. These are a great way to show off how amazing your products are and what customers think about them. Not only will this help increase engagement on social media, but it can also boost sales. Moreover, this brings a lot of brand value and a competitive edge in the market.
A sneak peek is a great way to excite your followers and generate buzz before launching a new product or service. It’s also an excellent way to get people excited about what you have planned for the future. Hence, increasing engagement on your Instagram Story and in general. You can post teasers or hints that will not only create curiosity among your audience but will also stimulate them to visit your stories more frequently.
Collaborating with other influencers is a great way to get more followers and engagement. The best thing about collaborating is that it doesn’t take much time or effort, but the reward is huge. This can be your perfect strategy if you’re trying to grow your audience while keeping the budget tight. Also, finding influencers who have similar audiences will make things easier in terms of finding new partners for collaborations.
As you’re building up to your next big launch, it’s important to celebrate your wins. Celebrating your achievements can create positive vibes for your audience and serve as a booster for increasing your reach. In addition, you can post your journey stories to inspire viewers, compare where you started and where you stand now, or how you overcome hoops and troubles during your journey.
The giveaway trend has picked a lot of attention and has also effectively engaged a larger audience. You can ask viewers to follow your brand and do some additional steps to get a chance to win something big. The value of the price is usually directly proportional to the engagement rate of your promotion. In this way, you will likely get a flood of a new audience as well.
Also, make sure to announce the winner as well. This is because you can not only notify the winner but also helps prove legitimacy, which will help increase engagement rates even further!
Bottom Line
It is pretty understandable how hard it can sometimes be to come up with new content ideas when you don’t have a lot of time on your hands. That’s why we want to remind ourselves of how we can use Instagram Stories creatively.
However, not everyone has the skills to pull out these techniques effectively. That is why social media marketing companies like Tash’heer exists. We have a dedicated team that takes pride in their skills of marketing brands in a unique fashion. Reach out to us to promote your brand on Instagram.
About the Author: Alishba
