Many brands use influencer marketing platforms to find influencers and manage their campaigns. Whether it is a mega-influencer or a micro-influencer, they play an important role in most marketing strategies. As a result, the influencer marketing industry is expected to grow to $24 billion soon. In this thorough article, our Tashheer research team has compiled a list of the top 8 AI Tools for Identifying Influencers in Pakistan. However, these platforms can be expensive which can be a challenge for small businesses and startups. Luckily, there are free tools available that can help. Some are completely free while others follow a freemium model that offers basic features for free with paid upgrades for extra benefits. It helps brands of all sizes find top influencers by country and category which makes it easier to connect with the right influencers for their campaigns.  

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8 Must-Have AI Tools to Identify Influencers in Pakistan

Here are some AI Tools to simplify influencer discovery in Pakistan, mentioned as:

Upfluence

Upfluence is an AI-powered influencer marketing platform that helps Pakistani brands find, track and manage influencers. It uses advanced algorithms to identify influencers based on demographics, engagement rates and niches. This AI tool has advanced search filters, real-time analytics and campaign management. Upfluence is the only influencer marketing software with a loyal offering for eCommerce brands. They help Pakistani brands drive online sales through organic influencer partnerships. This app controls social data, brand affinity and authenticity to turn your customers into your best performing influencers.

HypeAuditor

HypeAuditor is a commercial company located in Indiana that operates in the influencer marketing industry. They provide a 100% AI-powered influencer marketing platform that offers a comprehensive set of tools and services to enhance the effectiveness and efficiency of influencer marketing campaigns. They use AI to analyze social media profiles, detect fake followers and help you find the most relevant influencers for your campaign. This tool can also be used for Influencer discovery, audience quality analysis and performance tracking.

AspireIQ

AspireIQ is an AI-based influencer marketing platform that uses machine learning to identify the right influencers based on audience engagement and content relevance. It provides actionable insights to help brands identify their most valuable individuals, build authentic connections and ultimately inspire brand communities to become movements. AspireIQ is trusted by more than 400 leading consumer brands including Samsung, HelloFresh, Dyson, Brooklinen and Poshmark. This tool can also be used for Influencer search, campaign tracking and performance analytics.

BuzzSumo

BuzzSumo was launched in 2014 and uses AI to help brands find trending content and identify influencers who are leading conversations in various industries. It is a cloud-based content marketing and analytics tool that helps marketers and creators research content, monitor their brands and discover growth opportunities. This tool can also be used for Content research, influencer discovery and social listening. These insights are drawn from an expansive database over the past five years and can be used in many ways to shape, sharpen and create your content strategy.

Traackr : Best AI Tools to Identify Influencers in Pakistan

Traackr is a data-driven influencer marketing platform that helps brands find influencers and track their campaigns using AI and machine learning algorithms. This tool can also be used for Influencer search, ROI measurement and content tracking. Traackr is the system of record for data-driven influencer marketing, providing the intelligence and tools needed to run impactful influencer marketing programs. This platform enables marketers to invest in the right strategies, streamline campaigns and scale global programs. They are honored to power the most advanced influencer marketing programs in the world for brands who are leading the way.

Grin

Grin is an influencer marketing platform that uses AI to identify potential influencers, track campaigns and manage relationships with influencers. It is designed to help brands manage and scale their creator programs effectively. It offers a suite of tools that reorganize the entire influencer marketing process from discovering and recruiting creators to managing relationships, content and payments. GRIN provides access to a vast database of over 100 million influencers across platforms like Instagram, YouTube and TikTok.

Klear

Klear is an influencer marketing platform designed to help businesses discover, analyze and manage influencer campaigns effectively. It was first time launched in 2012 and is based in New York, US. Klear uses AI to identify the best influencers in your niche, track their performance, and provide in-depth analytics about their audience and engagement. It is a comprehensive tool widely used by world brands and marketing professionals to reorganize their influencer marketing efforts. This tool provides detailed analytics about an influencer’s followers, including age, gender, location, and interests.

Influencity

Influencity is an AI-powered influencer marketing platform that allows brands to discover and analyze influencers across different social media platforms. This tool helps brands and agencies of all sizes professionalize their Influencer Marketing strategies so they can be more productive and cost-effective. Influencity started in Valencia, Spain, with a clear objective to develop a global tech solution that helps brands expand their reach. This tool can also be used for Influencer databases, audience insights and campaign analytics.